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Innovations in businesschange how we work and how we play. Some of the most innovative concepts in business have come from esteemed USC alumni, and through our programs, we continue to graduate innovators who will make an impact on our lives each day.
The concept for Kinko's began in a USC library, where USC student Paul Orfalea noticed a copy machine and realized how few people had access to the technology at the time. In 1970, the USC graduate opened his first Kinko's in a former hamburger stand near the University of California at Santa Barbara selling photocopies and school supplies. As the small office market boomed, Kinko's became a pioneer in serving customers 24 hours a day. Today FedEx Kinko's operates 1,500 stores worldwide.
USC School of Law alumnus Larry Flax traded the courtroom for the dining room in 1985 when he co-founded California Pizza Kitchen. Focused on California-style cuisine that included inventive, hearth-baked pizzas as well as made-to-order pastas, CPK has left a lasting California touch to eating out. Today there are more than 200 CPK restaurants in 29 states and six countries.
In 1997, USC Marshall School of Business student Chris deWolfe wrote a business plan for a community website called Sitegeist for a class called "The Impact of Technology on Media and Entertainment." He received an A-. Five years later, he co-founded the social networking phenomenon MySpace. Originally created to help local bands and club owners promote their music, MySpace emerged as one of the most popular websites on the Internet offering an interactive network to post personal profiles, photos, music, video, and more.
Salesforce.com founder and USC Marshall School of Business alumnus Marc Benioff is the first to admit that his company didn't invent sales management – he just improved upon it. With Salesforce.com, companies can access, manage, and share sales information conveniently online, without having to purchase or update software. Benioff, a former executive at Oracle, secured a $2 million investment from Oracle CEO Larry Ellison to launch the company. Today Salesforce.com serves more than 500,000 subscribers at 27,100 companies worldwide.
The Lloyd Greif Center for Entrepreneurial Studies is among the nation's leaders in entrepreneurship education and research. Its faculty -- a diverse mix of academics and entrepreneur practitioners -- together offer undergraduate and graduate programs designed to help students acquire the tools, develop the skills, and cultivate the mindset central to organizing, launching, and managing successful new ventures. The Greif Center has been labeled "one of the best entrepreneurship programs" in the country by Businessweek and has been ranked among the best by U.S. News and World Report.
The
Entrepreneurship Research Impact Database is a comprehensive source of
information on the impact of entrepreneurship articles published in management
and entrepreneurship journals. Hosted by The Greif Center, the database is the
underlying theme for the Greif Research Impact Award, which launched in August
2007. By signing up as a user of this database, you can currently view the
ranking of the Top 20 Most
Impactful Entrepreneurship Articles published in 2001 in leading management
journals or look at the Comprehensive List of
Articles that met our search criteria for this year's award.
With the Certificate in Technology Commercialization, USC encourages students in business, engineering, and other disciplines to experience the entire spectrum of the commercialization process, from invention and product development to technical and market feasibility analysis and business planning and venture funding. |